Press kit

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The ZIP holds the fact sheet, every screen below at full size with its caption, the Cutvey logos and the app icon.

Fact sheet

What it is: A director's viewfinder app for iPhone and iPad, with a remote on Apple Watch. Pick a camera, a recording mode and a lens, and the back camera of the iPhone or iPad shows the frame that combination would see, for scouting, blocking and pitching a shot before the camera arrives.
Who it is for: Directors, directors of photography, camera assistants, video producers, filmmakers and photographers.
Company: Cutvey LLC, Orlando, Florida. Made by filmmakers.
Availability: On the App Store since October 18, 2026. The current version is 1.1.
Price: Free to download, then $19.99, once (US price; the App Store shows the local price), as a single in-app purchase named Unlock Forever. No subscription, no packs, no ads. One purchase covers iPhone and iPad on the same Apple Account, and the Apple Watch app comes with it.
With a Cutvey plan: Included per seat: Solo (1 seat), Pro (5), Studio (20) and Enterprise (custom). One activation per person, on up to three devices, working offline for up to seven days at a time. Not included with the free crew account, crew seats or archived seats.
Devices: iPhone and iPad with iOS 17 or iPadOS 17 or later, iPhone Duo included. Apple Watch with watchOS 10 or later, as a remote for the iPhone app. Uses the back cameras only. Not available for Mac, Vision Pro or Android.
Gear list: 722 cameras with 2,309 recording modes, and 707 lens series with 3,926 lenses, from 37 camera makers and more than 100 lens brands (counted November 2, 2026). New gear arrives with app updates, and users can add their own cameras and lens series.
Where the numbers come from: Every recording mode carries a source line: 958 sizes read from a published figure, 1,245 derived from a published pixel pitch, the rest derived in other ways. 108 modes are marked Provisional, waiting for a second check. The frame is as accurate as its sources, and Cutvey gives no accuracy percentage.
What it does: Frame lines with 13 aspect presets plus custom, anamorphic squeeze, lens adapters and phone clip-on lenses, Overview of the whole kit at once, vertical framing chosen in Settings, the sun path with golden and blue hour, depth of field, six stand-in figures and live looks with .cube LUTs.
Shots: Stills (HEIC, with the setup in EXIF) and takes (the composed frame in HEVC, up to 1920 pixels, 30 fps or 24 when the phone runs hot, 10 minutes each), filed by project and scene, with trim, title cards and PDF shot lists.
Monitor feed: A clean feed to a monitor on a cable or to an AirPlay screen: the frame only, or the whole picture with the frame marked, with an optional lower third naming the camera, mode, lens and aspect. The phone keeps the controls.
Privacy: Shots stay on the user's devices unless they save, share or export them. Nothing is uploaded to Cutvey, and the shot library is kept out of iCloud and computer backups.
What it does not do: No 4K or 60 fps takes, ProRes or RAW. No front camera or external camera. No cloud sync or shared projects. No live depth under the moving picture. The gear list does not update over the air.
Languages: 41 languages, including Arabic, Hebrew and Farsi.
Legal: The Cutvey App License Agreement (cutvey.com/legal/app-license) and Privacy Policy (cutvey.com/legal/privacy).
Website: cutveyviewfinder.com, with free browser calculators for field of view, depth of field, crop factor and anamorphic at cutveyviewfinder.com/free-tools.
Media contact: [email protected]

Boilerplate

Cutvey Viewfinder is a director's viewfinder app for iPhone and iPad, with a remote on Apple Watch. Pick a camera, a recording mode and a lens from a bundled list of 722 cameras and 3,926 lenses, and the back camera shows the frame that combination would see, for scouting, blocking and pitching a shot before the camera arrives. The app costs $19.99, once, on the App Store, and is included with Cutvey plans. cutveyviewfinder.com
Cutvey LLC makes Cutvey, production management software for video production companies, filmmakers, videographers and photographers, and the Cutvey apps for set: Cutvey Offload, Cutvey Meter, Cutvey Viewfinder and Cutvey Teleprompter. Made by filmmakers in Orlando, Florida. cutvey.com

Screens

Real screens from the app, taken for its App Store listing. The pictures in the frames are licensed Unsplash photographs, so please keep the credit line. Camera and lens names are trademarks of their respective owners, used only to identify the equipment.

The viewfinder. A 32 mm ARRI Ensō Prime framed for an ARRI ALEXA 35 Xtreme in 4.6K 16:9 on iPhone. The camera, mode and aspect run along the top, the lens rail on the left, the shutter on the right, and the angle of view and the phone camera chosen for the frame along the bottom. — **The viewfinder.** A 32 mm ARRI Ensō Prime framed for an ARRI ALEXA 35 Xtreme in 4.6K 16:9 on iPhone. The camera, mode and aspect run along the top, the lens rail on the left, the shutter on the right, and the angle of view and the phone camera chosen for the frame along the bottom. Image: Cutvey. Photograph in the frame: Unsplash, under the Unsplash License.
Full size JPEG, 2868 × 1320, 452 KB

Overview. Every lens in a six-lens prime kit, from 14 mm to 105 mm, drawn as frame lines over one picture of a valley. — **Overview.** Every lens in a six-lens prime kit, from 14 mm to 105 mm, drawn as frame lines over one picture of a valley. Image: Cutvey. Photograph in the frame: Unsplash, under the Unsplash License.
Full size JPEG, 2868 × 1320, 767 KB

The sun path. The sun's path drawn over the live picture, with the hours marked and the sunset time. Where the path sits depends on the phone's compass. — **The sun path.** The sun's path drawn over the live picture, with the hours marked and the sunset time. Where the path sits depends on the phone's compass. Image: Cutvey. Photograph in the frame: Unsplash, under the Unsplash License.
Full size JPEG, 2868 × 1320, 372 KB

The camera picker. 722 cameras grouped by brand, with a search box and filters for cine, photo, film and broadcast. Image: Cutvey.
Full size JPEG, 2868 × 1320, 505 KB

Setup. The camera, the recording mode with its size, the aspect ratio, a 9:16 vertical frame cut from the 16:9 gate, the lens kit, favorites and lens adapters. — **Setup.** The camera, the recording mode with its size, the aspect ratio, a 9:16 vertical frame cut from the 16:9 gate, the lens kit, favorites and lens adapters. Image: Cutvey.
Full size JPEG, 1320 × 2868, 470 KB

Vertical framing. The viewfinder in vertical, chosen in Settings, framing a 9:16 shot cut from the wide frame with a 21 mm lens. — **Vertical framing.** The viewfinder in vertical, chosen in Settings, framing a 9:16 shot cut from the wide frame with a 21 mm lens. Image: Cutvey. Photograph in the frame: Unsplash, under the Unsplash License.
Full size JPEG, 1320 × 2868, 355 KB

Shots. Stills taken through the app, each marked with its focal length, with filters for hearts, unfiled and located shots. — **Shots.** Stills taken through the app, each marked with its focal length, with filters for hearts, unfiled and located shots. Image: Cutvey. Photographs in the shots: Unsplash, under the Unsplash License.
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Depth of field on iPad. The depth of field panel beside the picture: near and far limits, total depth and hyperfocal distance, the focus distance, the working stop and the sensor size. — **Depth of field on iPad.** The depth of field panel beside the picture: near and far limits, total depth and hyperfocal distance, the focus distance, the working stop and the sensor size. Image: Cutvey. Photograph in the frame: Unsplash, under the Unsplash License.
Full size JPEG, 2752 × 2064, 735 KB

Looks on iPad. A saved look applied to the live picture, with the lift, gamma and gain wheels and the trim sliders. — **Looks on iPad.** A saved look applied to the live picture, with the lift, gamma and gain wheels and the trim sliders. Image: Cutvey. Photograph in the frame: Unsplash, under the Unsplash License.
Full size JPEG, 2752 × 2064, 1.0 MB

The Apple Watch remote. The framed picture from the iPhone, the 32 mm lens and its angle of view, with buttons for the previous and next lens and the shutter. The Watch app is a remote for the iPhone app. — **The Apple Watch remote.** The framed picture from the iPhone, the 32 mm lens and its angle of view, with buttons for the previous and next lens and the shutter. The Watch app is a remote for the iPhone app. Image: Cutvey. Photograph in the frame: Unsplash, under the Unsplash License.
Full size PNG, 422 × 514, 170 KB

The remote with a 2.39:1 frame. The Apple Watch remote showing a 2.39:1 frame from the iPhone, with the lens, its angle of view, the camera and the aspect. — **The remote with a 2.39:1 frame.** The Apple Watch remote showing a 2.39:1 frame from the iPhone, with the lens, its angle of view, the camera and the aspect. Image: Cutvey. Photograph in the frame: Unsplash, under the Unsplash License.
Full size PNG, 422 × 514, 56 KB

Logos

The lockup is the Cutvey mark and the word together. Put the dark-ground files on a dark ground and the light-ground files on a light one, and please don't recolor, stretch or rotate them.

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cutvey-lockup-ondark.svg SVG
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cutvey-mark-onlight.svg SVG
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App icon

cutvey-viewfinder-1024.png PNG, 1024 × 1024

Media contact

Write to [email protected]. A person reads every message.